Business Workshop Speakers

Business Workshops

At BlissDom, we believe we are all entrepreneurs. From the writer seeking one-off publication, to the sleep deprived startup crew, to consultants and freelancers- we are entering an exciting entrepreneurial time in history. We believe in arming you with the skills for success.

For some of us, our businesses began as passions, but even the most brilliant of passions need good planning and a solid foundation. Entrepreneurial success may start out with a burst of creativity and energy, but it also requires meticulous planning, strategy, and most likely many late nights.  Our 2013 Business track is built upon the stellar foundations of some of the most groundbreaking speakers in the field. They expect nothing but your best and, even more importantly, they know how to help you find it within yourselves.

There will be no panels, no chit chat, and no fluff: get ready for top level education from the people who walk the walk, not just talk the talk!

BlissDom has a remarkable history of attendees gaining so much inspiration from their weekend of Bliss that many have started new businesses shortly thereafter. We want to give those of you who’ve already started an opportunity to identify and work on your goals and gain valuable take-aways – and hopefully, inspire more of you to begin.


Sara Hawkins

Twitter: @saving4someday Web: Saving For Someday

Sara Hawkins is a lawyer, blogger, and all-around Jane of many trades. Sara’s been a lawyer for 15+ years and provides legal guidance to entrepreneurs, bloggers, online content creators, marketers, PR agencies, and brands regarding a variety of topics, including social media, digital rights and ethics. She’s passionate about the law and making it understandable, accessible and fun. Online since 1995, Sara’s been navigating the world wide web and its changes as they pertain to businesses and legal matters.

Sara’s Session: Legal Bliss For Online Influencers And Professionals



John Morgan

Twitter:  @johnmorgan Web:

John Morgan is known as the Chuck Norris of branding and is the author of Brand Against The Machine, one of Amazon’s top rated marketing books. With his popular blog and being an in-demand public speaker and consultant, he is a globally recognized authority on branding, success, and marketing.

John has worked with some of the largest brands in the world and has worked with Fortune 500 companies, TV stars, Best-Selling Authors, and entrepreneurs just starting out to those making over $150 million a year in sales.

John began studying branding and marketing when he was just a teenager. While this did not make him popular with the ladies, it has helped his career. He has started 3 successful businesses both online and offline. John has been compared to the popular TV character House for his ability to get to the root of a business’s problem without any bull.

John’s Session: The Ultimate Blueprint For Personal Branding

wendy scherer

Wendy Scherer

Twitter: @wendyscherer  Web:

Wendy Goldman Scherer is the managing partner of The Social Studies Group, a social media research firm and sister company to Scherer Cybrarian which she founded in 1995. She knew from her years as a partner with Bozell Worldwide that there was a great need for knowledge synthesis and business research that was more than a mere information dump. Scherer has been working with distinguished clients for many years now uncovering insights and strategies using social media monitoring, analysis, and netnography reporting. She’s married to an amazing researcher and cook (guess which impresses her more) and they have 3 teen sons. You can find her blogging at , reach her on Twitter at @wendyscherer and at gawk at all her other online obsessions at

Wendy’s Session: Using Data For Creative And Impactful Marketing

Danielle Smith

Danielle Smith

Twitter: @DanielleSmithTV  Web:  Extraordinary Mommy

Danielle Smith is, above all other things, a believer in good, a connector and a mom to two sweet and sassy small people.  With a true love of all things on-camera, she has parlayed her background as a traditional television anchor and reporter into a current life as a digital correspondent, a speaker, host, spokesperson, media trainer and author.  And she couldn’t be happier. She is working on her second book with co-author, Aliza Sherman – Social Media Engagement for Dummies and will, quite honestly, be thrilled when it moves from her ‘things to do list’ to her list of accomplishments this June.  Her first book, Mom, Incorporated: A Guide to Business + Baby gave her the peace of mind to realize that her life will never be balanced, but will instead but one juggle after another.

Danielle gets great joy from her family, misses California terribly but settles for the occasional dipping of her toes in the ocean for inspiration when she visits and can’t wait to see what 2013 has in store.

Danielle’s Session: Spread The Word: Using The Media To Give Voice To Your Message


Expert Round Speakers

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Holly Hamann

Twitter:  @HollyHamann Web: Love And Math & TapInfluence

Holly is an entrepreneur and currently co-founder of TapInfluence (formerly BlogFrog), a leading influencer-marketing platform for brands and bloggers.  She has launched six web-based start-ups in the social, music, video and entertainment space. She is a public speaker, Board member of the Deming Center for Entrepreneurship, an American Marketing Association “Marketer of the Year” recipient, and a guest blogger for The Huffington Post.  She holds a degree in Mathematics and Computer Science, is an active triathlete, and blogs about technology, entrepreneurship, and leadership at

Holly’s Expert Talk: Should You Bootstrap Your Business Or Take On Investors?

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Simon Salt

Twitter: @incslinger  Web:

Simon Salt is an Author and Speaker. He is passionate about the role creativity plays in all aspects of our lives from the personal to the professional. He is the author of two books – Social Location Marketing and the Amazon bestseller The Shorty Guide to Mobile Marketing. He has been published in magazines and journals as well as at numerous online outlets. He expresses his own creativity through his writing, photography and occasional furniture refinishing. When not working he can be found riding his motorcycle, often in honor of fallen veterans with the Patriot Guard Riders.

Simon’s Expert Talk: Starving Artist

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Shannon Litton

Twitter: @slitton  Web:

Bringing experience from technology, marketing and non-profit management, Shannon Litton builds long-term branding strategies that take her clients to the next level. Shannon was a founding partner (executive vice president) in The A Group, Inc., which celebrated ten years of success in November 2011. During that time, she has led the company to profitability each year with a continuous growth pattern.

Prior to establishing The A Group, Shannon was Director of Marketing for Econotech/New Century Technology (a multiple winner of Music City Future 50) and oversaw a strategic rebranding for the company. Following that, she provided marketing consulting to non-profits engaged in multi-million dollar capital campaigns.

Shannon lives in Franklin with her husband and five young children, including three biological daughters and two sons adopted in 2011 from Ethiopia.

Shannon’s Expert Talk: Marketing With Heart
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Michelle Sarabia

Twitter: @MichelleSarabia  Web:  

Michelle Sarabia is the Marketing and Membership Director for a Private Golf Course in Gallatin, TN, a suburb north of Nashville. With her Marketing background that includes Macy’s-Bloomingdales to revamping the “Where’s the Beef” campaign for Wendy’s International, Michelle suddenly found herself with not one, not two, but four kids. She and her husband had to make the decision, “do I hand over my paycheck to the daycare or do I stay home with the kids?” She chose to be a stay-at-home-mom.
Thirteen years later and back into her field of expertise, Michelle has never been happier.  Between full-time work, loads of laundry or coaching her daughters’ softball team she somehow has found balance in it all.
Michelle and her husband, Jose have four amazing kids, David (14), Michael (12), Gabby (12), and Hannah (11).  You can find them at Cornerstone Church in Nashville, on the ball field playing or hear her speak at a MOPS (Mothers of Preschoolers) meeting occasionally throughout Middle Tennessee and Kentucky.

Michelle’s Expert Talk: Work * Life * Balance